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SELECTED case studies
GitHub’s flagship community event comes but once a year; the innovative sponsorship program features interactive art installations rather than garden variety exhibitor spaces. To appeal to developers and GitHub superfans, we reached for the stars and turned an empty seaside warehouse into a veritable fun house geared toward celebrating the contributions of GitHub’s unparalleled community.
The golden gate club at outside lands (KEN FULK INC X ANOTHER PLANET)
This ultra-exclusive VIP experience at San Francisco’s most popular music festival is more than just a place to perch; along with front row views at every stage, the exclusive offerings on the Skydeck Parlor included bites by local culinary stars such as celebrity chef Tyler Florence of Miller & Lux; Nancy Oakes and Dana Younkin of Boulevard Restaurant; and Ravi Kapur of Good Good Culture Club and Liholiho Yacht Club.
This spirited parody is immersive theater at its most elevated, bolstered by Ken Fulk’s signature grandeur, and a spectacular secret society ritual, set in the velvety confines of Saint Joseph’s Arts Society. Thighs Wide Shut, co-produced by San Francisco’ one and only gay, all-male revue — Baloney — is the best queer burlesque the Bay Area has to offer.
Vercel X kidsuper studios
DYNAMIC AT THE SPEED OF STATIC
More than one thousand Vercel customers gathered in New York for Vercel Ship, to learn how to build more, and ship faster, through hands-on workshops and informative sessions from the architects of the frontend cloud. Bleeding edge digital art installations, as well as a collab between the Vercel design team and iconic streetwear brand KidSuper Studios, set the tone for a day of groundbreaking conversation and innovation.
Github x Ouchhh.tv data cosmos
The GitHub X Ouchhh_DataCosmos installation at the iconic Kraftwerk venue in Berlin was an interactive, immersive experience of the Github user and their relationships to other users. This installation pulled approximately 7 million users’ real-time data (including contributions and pull requests) and 30 million connections. This huge data corpus represents a GitHub user’s connection with their community, based on who they follow and who follows them.
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